FRIDA MEXICAN
FRIDA MEXICAN
CLIENT
CLIENT
Frida Mexican
Frida Mexican
YEAR
YEAR
2023
2023
SERVICES
SERVICES
BRANDING & ILLusTRATION
BRANDING & ILLusTRATION



BRIEF
Craft a bold, illustrative brand identity for a modern Mexican restaurant, including a mural and digital elements.
BRIEF
Craft a bold, illustrative brand identity for a modern Mexican restaurant, including a mural and digital elements.
BRIEF
Craft a bold, illustrative brand identity for a modern Mexican restaurant, including a mural and digital elements.
APPROACH
Inspired by Frida Kahlo’s spirit, I merged expressive motifs with contemporary design, balancing authenticity, colour, and cultural sensitivity.
APPROACH
Blending rustic charm with luxury cues,
I developed a refined visual identity grounded in family legacy and artisanal detail.
APPROACH
Inspired by Frida Kahlo’s spirit, I merged expressive motifs with contemporary design, balancing authenticity, colour, and cultural sensitivity.
SOLUTION
A vibrant suite of assets, from mural to packaging, infuses the brand with joy, symbolism, and distinction, anchored by a quote that sets the tone: “Nothing is worth more than laughter.”
SOLUTION
A vibrant suite of assets, from mural to packaging, infuses the brand with joy, symbolism, and distinction, anchored by a quote that sets the tone: “Nothing is worth more than laughter.”
SOLUTION
A vibrant suite of assets, from mural to packaging, infuses the brand with joy, symbolism, and distinction, anchored by a quote that sets the tone: “Nothing is worth more than laughter.”
THE WORK
THE WORK




RESEARCH & BRAND EXPLORATION
RESEARCH & BRAND EXPLORATION












ROLL OUT
ROLL OUT
















MORE WORK SAMPLES
MORE WORK SAMPLES
MORE WORK SAMPLES
MORE WORK SAMPLES
©2024 HANNAH WORRALL DESIGN
©2024 HANNAH WORRALL DESIGN
©2024 HANNAH WORRALL DESIGN
©2024 HANNAH WORRALL DESIGN


