AIRA
AIRA
CLIENT
CLIENT
Aira Deodorant
Aira Deodorant
YEAR
YEAR
2023
2023
SERVICES
SERVICES
BRANDING
BRANDING
BRIEF
Design a logo and packaging for a gender-neutral, refillable deodorant brand rooted in sustainability.
BRIEF
Design a logo and packaging for a gender-neutral, refillable deodorant brand rooted in sustainability.
BRIEF
Design a logo and packaging for a gender-neutral, refillable deodorant brand rooted in sustainability.
APPROACH
Nature-inspired sketches informed a calming, cloud-like visual system. I prioritised organic shapes and fluidity to reflect the product's ethos.
APPROACH
Nature-inspired sketches informed a calming, cloud-like visual system. I prioritised organic shapes and fluidity to reflect the product's ethos.
APPROACH
Blending rustic charm with luxury cues,
I developed a refined visual identity grounded in family legacy and artisanal detail.
SOLUTION
The hand-brushed logo and cloud-patterned design create a fresh, soft aesthetic that appeals to eco-conscious Gen Z and Millennial users.
SOLUTION
The hand-brushed logo and cloud-patterned design create a fresh, soft aesthetic that appeals to eco-conscious Gen Z and Millennial users.
SOLUTION
The hand-brushed logo and cloud-patterned design create a fresh, soft aesthetic that appeals to eco-conscious Gen Z and Millennial users.
THE WORK
THE WORK
DEVELOPMENT
DEVELOPMENT
ROLL OUT
ROLL OUT
More Works More Works
MORE WORK SAMPLES
MORE WORK SAMPLES
MORE WORK SAMPLES
MORE WORK SAMPLES
©2024 HANNAH WORRALL DESIGN
©2024 HANNAH WORRALL DESIGN
©2024 HANNAH WORRALL DESIGN
©2024 HANNAH WORRALL DESIGN