WOLFGANG WEINGART CAMPAIGN

WOLFGANG WEINGART CAMPAIGN

Client

Design Jam

Year

2024

Category

LAYOUT

Brief

Brief

Design a visually compelling double-page print spread for DesignJam magazine, showcasing Wolfgang Weingart’s influence on Swiss typography and his rebellious approach to grid-based design. The project extends into adaptive digital layouts for mobile, tablet, and desktop, ensuring a cohesive experience across print and digital platforms.

Design a visually compelling double-page print spread for DesignJam magazine, showcasing Wolfgang Weingart’s influence on Swiss typography and his rebellious approach to grid-based design. The project extends into adaptive digital layouts for mobile, tablet, and desktop, ensuring a cohesive experience across print and digital platforms.

Brief

Design a visually compelling double-page print spread for DesignJam magazine, showcasing Wolfgang Weingart’s influence on Swiss typography and his rebellious approach to grid-based design. The project extends into adaptive digital layouts for mobile, tablet, and desktop, ensuring a cohesive experience across print and digital platforms.

Approach

Approach

Inspired by Weingart’s experimental yet structured style, I explored bold typography, dynamic layouts, and halftone textures. Researching his signature use of justified alignment, small type sizes, and playful disruptions within the Swiss grid, I refined a high-impact layout balancing readability and visual energy. Supporting colours, drawn from archival images, add depth while maintaining the black-and-white foundation.

Inspired by Weingart’s experimental yet structured style, I explored bold typography, dynamic layouts, and halftone textures. Researching his signature use of justified alignment, small type sizes, and playful disruptions within the Swiss grid, I refined a high-impact layout balancing readability and visual energy. Supporting colours, drawn from archival images, add depth while maintaining the black-and-white foundation.

Approach

Inspired by Weingart’s experimental yet structured style, I explored bold typography, dynamic layouts, and halftone textures. Researching his signature use of justified alignment, small type sizes, and playful disruptions within the Swiss grid, I refined a high-impact layout balancing readability and visual energy. Supporting colours, drawn from archival images, add depth while maintaining the black-and-white foundation.

Print layout concepts inspired by Wolfgang Weingart
Print layout concepts inspired by Wolfgang Weingart
Print layout concepts inspired by Wolfgang Weingart

Solution

Solution

Solution: The final design integrates Swiss grids with expressive typography, creating a rebellious yet structured visual narrative.

  • Print Layout: A bold double-page spread using geometric sans-serif fonts, layered imagery, and structured yet unconventional composition.

  • Digital Adaptation: Web-friendly typography, responsive layouts, and optimised imagery ensure a seamless transition across devices.

  • Consistent Elements: Unified title placement, black bar graphic accents, and a cohesive approach to subheadings and quotes create a strong visual identity.

This design captures Weingart’s spirit, honouring his legacy while engaging modern audiences.

Solution: The final design integrates Swiss grids with expressive typography, creating a rebellious yet structured visual narrative.

  • Print Layout: A bold double-page spread using geometric sans-serif fonts, layered imagery, and structured yet unconventional composition.

  • Digital Adaptation: Web-friendly typography, responsive layouts, and optimised imagery ensure a seamless transition across devices.

  • Consistent Elements: Unified title placement, black bar graphic accents, and a cohesive approach to subheadings and quotes create a strong visual identity.

This design captures Weingart’s spirit, honouring his legacy while engaging modern audiences.

Solution

Solution: The final design integrates Swiss grids with expressive typography, creating a rebellious yet structured visual narrative.

  • Print Layout: A bold double-page spread using geometric sans-serif fonts, layered imagery, and structured yet unconventional composition.

  • Digital Adaptation: Web-friendly typography, responsive layouts, and optimised imagery ensure a seamless transition across devices.

  • Consistent Elements: Unified title placement, black bar graphic accents, and a cohesive approach to subheadings and quotes create a strong visual identity.

This design captures Weingart’s spirit, honouring his legacy while engaging modern audiences.

Sketches and digital mocks for mobile, tablet and desktop article design
Sketches and digital mocks for mobile, tablet and desktop article design
Sketches and digital mocks for mobile, tablet and desktop article design
Final print layout for Wolfgang Weingart article
Final print layout for Wolfgang Weingart article
Final print layout for Wolfgang Weingart article
  • More Works More Works

  • More Works More Works

©2024 HANNAH WORRALL DESIGN

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©2024 HANNAH WORRALL DESIGN

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©2024 HANNAH WORRALL DESIGN

Go Back To Top

©2024 HANNAH WORRALL DESIGN

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